Maraaz 
Reaching 21.5 million followers with the photos shared on Instagram. Italian Chiara Ferragni, who earned 31 million euros last year, is preparing to open the stock market. This step will be the first for influencers, whose weight is increasing in the advertising world.
While the weight of social media influencers in the advertising sector in the world is gradually increasing. Striking news came from Italy. Instagram celebrity and blogger, 33-year-old Italian Chiara Ferragni opens to the stock market.
Ferrangi is preparing to turn the fame she gained with her 21.5 million followers into money in the stock market.
GENERATED 31 MILLION EUROS IN REVENUE IN 2019
Ferragni’s marketing company, Sisterhood, earned 11 million euros in 2019. Ferragni’s fashion company Serendipity and TBS Crew, which owns a blog called “The Blonde Salad”, also reached a total revenue of 20 million euros in 2019.
It is not yet clear by which company the public offering planned to be held at the Italian Stock Exchange in Milan, where the famous influencer lives, will be.
Kylie Jenner, US TV and social media celebrity with 198 million followers on Instagram. Sold 51 percent of her makeup company to Coty for 600 million dollars. US pop star Rihanna’s French fashion giant LVMH-backed cosmetics brand Fenty Beauty earned 500 million euros last year.
It is state that the total value of Ferragni’s companies can reach 80 million euros.
That a name branding itself on the internet will be open to the stock market. It state that this would be an important test in terms of opening similar people to the stock market.
